Beautiful hair starts where it grows—at the scalp. That’s the philosophy behind Joico’s brand-new Scalp Vitality collection, launching in celebration of their 50th anniversary. This science-backed trio of products delivers clarity, hydration, and nourishment to your scalp, paving the way for stronger, shinier, and healthier hair. And the glow-up doesn’t stop there. Joico also welcomes global ... Read the Post